Do you need to raise capital? How to achieve your goals


If you are an entrepreneur looking for capital to take your company to the next level, understand these 10 important steps. Why Because investors know that most start-ups fail and most innovative ideas do not result in successful revenue generation. Understand that finding willing investors requires work, patience, perseverance and personal commitment.
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Always be concise. Every investor receives a lot of investment requests. Critical It is critical that everything you say and write is short, clear and complete. Your initial communications should be one or two pages long. Your elevator pitch, which is your verbal mirror, should be no more than sixty seconds and leave the investor looking for more information.
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1. Be realistic.

Projections that are beyond your capabilities will result in the investor simply ignoring everything you say and write. Investors hear every day how companies will be worth a billion dollars. Make sure you have solid facts to support your statements.
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2. Be safe.

You need to be fully convinced of your plans and the path to success. Your trust should shine through any communication with potential investors.
3. Be committed.

You need to be completely immersed in your business. It should be your full time job 24/7.

4. Be knowledgeable and know the specifics.

You need to be prepared to answer any questions that investors may have. Be prepared to defend how much capital you will need, how much your company is worth today, and the use of funds – in dollars. All answers should be complete and non-technical, but short and concise. Write a business plan with an excellent executive summary.
5. Be prepared to answer these three questions.

1) What makes you different, what makes your company a good investment?

2) How much money will you need and what will you need if you ask?

3) What is the expected return and exit strategy from the investor?

6. Be aware of your competition.
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Know exactly who your competition is and what they are doing at all times. Know why you are better positioned. Explain where your industry is going and how you will get there first.
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7. Be passionate.
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Investors will look at you first, and then your management team. Be willing to sell yourself first, then your team and idea. Know and be ready to clearly illustrate your past successes. Your passion and knowledge are the foundation for all your investor presentations. Demonstrate it at every opportunity.
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8. Have skin in play.
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Investors will want to know that you personally believe in your company and that you have invested in it yourself. Be willing to show how you have invested in your company.
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9. Know which investors to approach.
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There are types and classes of investors for companies at every stage. Understand the stage of your company and what investor resources you need to access. The typical investor rate is: a. friends and family, b. angels, c. entrepreneurial capital, private capital or sources of financing of strategic capital, d. pipe financing (if your investor exit involves public appearance).
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10. Choose only the best advisors.
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Make sure the consultants you hire are qualified, experienced professionals. They need to provide references that you can call, invest in their deals, know the language, own and operate their own ventures, be properly licensed and be able to demonstrate everything as much as possible above also providing evidence and / or references.
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Why are business plans not funded?


Failure is guaranteed if a man does not understand the formula for success and applies them correctly. I say this without any hesitation and I speak from experience in this field. You can be sure that there is a formula for success in all life endeavors and not knowing the law is no excuse. The fact that some of us are wise in our areas of success and stupid in other areas where we experience failure shows that we all have something to offer each other. The same principle applies when it comes to fundraising. If you do not know what are the secrets to successful fundraising, then you will need to hire an expert to help you learn and master the techniques to gain a well-founded knowledge of future success. One thing is for sure, you do not want to become like the masses who are unknowingly incompetent on the subject, often running towards banks and investors with poorly prepared business plans, only to face failure. In this article, I will now provide you with an overview on the world of writing an effective business financing plan to help you raise finances successfully and do so very quickly. The key to successfully raising finances is that your business needs to be ‘Investment Ready’. If you do not have green traffic lights in all these areas that I will address soon in this article, you will face many challenges and will not be able to raise funds.
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The secret to successful fundraising for business growth was revealed to me as I worked for many years with financial institutions providing funding to businesses, in my role as Financial Advisor and Valuation Manager, spending 50% of my time reviewing and analyzing business plans for financing and the remaining 50% managing customer relationships after financing to ensure that they are in compliance with the financial arrangements.
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I can honestly tell you that many of the businesses that were constantly raising funds used the same proven systems. Those who often had challenges were using a host of different systems and hardly understood why they were often unsuccessful using small claims to support their ignorance. You are warning not to fall into the category of the last group and, reading this article will make you one step ahead of the pack.
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These are the top five reasons why a business plan will be rejected for funding:
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1. Marketing strategy shows that the business lacks a competitive advantage in its industry or the business lacks a strong marketing strategy and is likely to fail.
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2. The management team is inadequate and in some cases lacks the competencies required for business success.
3. The business strategy is unclear with the risk of exposing the financier’s capital losses.

4. Financial forecasts are based on a rather optimistic assumption, which when tested by stress indicates that the business will fail if the most likely results in the market materialize.
If your business does not have a plan to address all of the above issues if they arise in your business, you are guaranteed to fail in your fundraising bid. The reason is simple; business plan is a management tool that financiers use to carry out their proper care for businesses that need cash. Financiers have a range of tools that they use to assess the viability of a business for financing and unfortunately many small businesses do not have information on these valuation techniques for financing decisions. This means that many businesses are not ready for investment when they turn to a financier and are shocked that their time and money for producing the business plan is wasted. If small businesses do not understand how they are valued for financing, the risk that businesses will not be able to raise funding for growth will continue to increase even with the proliferation of government-backed loans.

In conclusion, before you as a business owner or manager approach lenders or investors for financing, we advise you to make sure to take on board the points I have shared in this article with you, very seriously. If you are challenged with the technical details of business planning, no doubt seek professional help from experts, as you are more likely to get the funds you need, with the right business support solution than to try to do it alone and face it. with rejections.

I wish you great success in your business financing journey and keep reading my articles in this subject area and management issues in general.


How to get nonprofit staff to share their information with you about your grant applications


As a grant writer, one of the most challenging things I have encountered in my work has been obtaining relevant information about my grant applications from nonprofit employees. I found myself apologizing as with my request for the information said most either considered me with obvious contempt or ignored me completely. While in fact no daggers were thrown, if the glances could kill …

The disappointment was excessive as I tried to do my job and they did their best to ignore me. I knew they were busy, but I could not work without the information, so I could sit there, typing emails after emails asking for the statistics I needed to put that particular app to bed.

Until one day it came to me in the morning – I was not their priority because they just did not understand what I was doing. I had never bothered to explain what exactly I did and how they played a very big role in it. I only get in touch with them when I need something. I wondered, did they feel somehow taken for granted?

Everyone wants to feel its value, so I decided to change my bad habits when it came to how I handled the information holders I needed. Some of these may work for you too:

Explain what a grant writer’s job is. You may not even realize it, but many nonprofit positions are made up of people who have no idea what fundraising involves. For example, a social worker for a nonprofit I consulted was the primary source of information I needed about program numbers. She knew the numbers that passed within a day, what problems customers were facing, financial information, and so on. Where I have had roadblocks before, after I sat down with him and explained why I needed the information I was looking for life became much easier.

Involve everyone in the decision-making process. No one likes to be caught unawares, but often after a claim is funded, a nonprofit employee discovers that he or she is expected to take on a new or different task. They were not even advised and will naturally feel angry. Being hard working after this fact is one way to “equalize”. My advice is to have a meeting with all stakeholders – staff, advisors, clients – before agreeing to move forward with a grant application.

Ask how to best gather the information you need. Grant writers who go ahead with applications and only assume that somehow and somehow information will be gathered can be in for a huge disappointment. While you are writing the application, consult with everyone about the staff that will be involved in the project, and if possible, to gather the information you need.

Offer incentives. Righteousness, a small bribe never hurts. Just as I always celebrated when I got a grant I really wanted, I learned to celebrate when a particularly difficult grant application ended. Invite staff who have helped you with their information at a pizza party or some kind of party that shows that their contribution is important.


Preparing for a Cryptocurrency World: China Edition


Over the past year, the cryptocurrency market has received a series of heavy blows from the Chinese government. The market took blows as a warrior, but the combinations have hurt many cryptocurrency investors. The weakest market performance in 2018 fades compared to its stellar profits by one thousand percent in 2017.

What happened?

Since 2013, the Chinese government has taken steps to regulate the cryptocurrency, but nothing compared to what was implemented in 2017. (See this article for a detailed analysis of the official announcement issued by the Chinese government)

2017 was a flag year for the cryptocurrency market with all the attention and growth it has achieved. Extreme price volatility forced the Central Bank to adopt more extreme measures, including a ban on initial currency offerings (ICOs) and austerity in domestic cryptocurrency exchanges. Shortly afterwards, mining factories in China were forced to close, citing excessive electricity consumption. Many stock exchanges and factories have relocated overseas to circumvent regulations, but have remained accessible to Chinese investors. However, they still do not manage to escape the nails of the Chinese Dragon.

In the latest series of government-led efforts to monitor and ban cryptocurrency trading among Chinese investors, China extended the Eagle Eye to monitor foreign exchange. Companies and bank accounts suspected of conducting transactions with foreign crypto-exchanges and related activities are subject to measures from limiting withdrawal limits to freezing accounts. There have even been constant rumors among the Chinese community about more extreme measures to be implemented on foreign platforms allowing trade between Chinese investors.

“As for whether there will be further regulatory measures, we will have to wait for orders from higher authorities.” Excerpts from an interview with the team leader of China Public Information Network Security Oversight Agency under the Ministry of Public Security, February 28


Imagine your child investing his or her savings to invest in a digital product (in this case, cryptocurrency) that he or she has no way of verifying its authenticity and value. He or she may be lucky enough to hit the rich one, or lose it all when the crypto-bubbles burst. Now scale this to millions of Chinese citizens and we are talking about billions of Chinese yuan.

The market is full of scams and meaningless ICOs. (I’m sure you’ve heard news of people sending coins to random addresses with the promise of doubling their investments and ICOs that just don’t make sense). Many bad investors are looking for money and would care less about the technology and innovation behind it. The value of many cryptocurrencies stems from market speculation. During the crypto-boom in 2017, attend any ICO or with a famous advisor on board, a promising team or a worthy hype and you are guaranteed at least 3X your investment.

The lack of understanding of the firm and the technology behind it, combined with the proliferation of ICOs, is a recipe for disaster. Central bank members report that almost 90% of ICOs are fraudulent or involve illegal fundraising. In my opinion, the Chinese government wants to ensure that cryptocurrencies remain ‘controllable’ and not too large to fail within the Chinese community. China is taking the right steps toward a more secure, regulated, albeit aggressive and controversial, world of cryptocurrencies. In fact, it may be the best move the country has undertaken in decades.

Will China issue an ultimatum and make cryptocurrency illegal? I very much doubt so it is very pointless to do so. Currently, financial institutions are prohibited from holding any crypto assets while individuals are allowed but are prohibited from conducting any form of trading.

A state-run cryptocurrency exchange?

In the annual “Two Sessions” (Named because the two major parties – the National People’s Congress (NPC) and the National Committee of the Chinese People’s Political Consultative Conference (CPCC) both attend the forum held in the first week of March, leaders gather for discuss recent issues and make necessary changes to the law.

Wang Pengjie, a member of the NPCC plunged into the prospects of a state-run digital asset trading platform, as well as launch educational projects on blockchain and cryptocurrency in China. However, the proposed platform would require a certified account to allow trading.

“With the establishment of relevant regulations and the cooperation of the People’s Bank of China (PBoC) and the China Securities Regulatory Commission (CSRC), a regulated and efficient currency exchange platform would serve as a formal way for companies to raise funds (through ICOs) and investors to retain their digital assets and achieve capital appreciation “Part of Wang Pengjie’s presentation in Two Sessions.

Marching to a Blockchain Nation

Governments and central banks around the world have struggled to cope with the growing popularity of cryptocurrencies; but one thing is for sure, everyone has embraced blockchain.

Despite the cryptocurrency cracking, blockchain has gained popularity and approval at various levels. The Chinese government has supported blocking initiatives and embracing technology. In fact, the People’s Bank of China (PBoC) has been working on a digital currency and has conducted mock transactions with some of the country’s commercial banks. It is still unconfirmed whether digital currency will be decentralized and offer cryptocurrency features such as anonymity and immutability. It would not be a surprise if it turns out to be just a Chinese digital yuan, given that anonymity is the last thing China wants in their country. However, created as an imminent replacement of the Chinese Yuan, the digital currency will be subject to existing monetary policies and laws.

Governor of the People’s Bank of China, Zhou Xiaochuan. Source: CNBC

“Many cryptocurrencies have seen an explosive rise which could have a significant negative impact on consumers and retail investors. We do not like products (cryptocurrencies) that use the great potential for speculation that gives people the illusion of overnight enrichment.” by Interview with Zhou Xiaochuan on Friday, March 9th.

In a media appearance on Friday, March 9, the People’s Bank of China Governor Zhou Xiaochuan criticized the cryptocurrency projects that used the crypto-boom to cash in and speculate in the fuel market. He also noted that the development of digital currency is ‘technologically inevitable’

At a regional level, many Chinese cities have spurred network blocking initiatives to boost growth in their region. Hangzhou, known for being the headquarters of Alibaba, have stated that blockchain technology will be one of the top priorities of the city in 2018. The local government in Chengdu city has also been proposed to build an incubation center to promote the adoption of blockchain technology in services financial of the city.

Local conglomerates Tencent and Alibaba have also partnered with blockchain firms or initiated separate projects. Blocked firms like VeChain have also secured multiple partnerships with Chinese firms to improve supply chain transparency in China.

All the evidence points to the fact that China is working towards a blockchain nation. China has always had an open mindset to emerging technologies such as mobile payments and Artificial Intelligence. From now on, it is undoubtedly that China will be the first country enabled by blockchain. Will we see the Chinese government withdraw and allow its citizens to trade again? Maybe, when the market is mature and is less volatile, but definitely not in 2018.


What do high value net clients need from business advisors?


“Let me tell you about the very rich. They are different from you and me.” This line appeared in a short story written by F. Scott Fitzgerald in 1926, and even after all these years, there is a real truth in the truth that must be understood by those who want to serve their valued customers. senior as business advisors.

You may be surprised to learn that the first thing I recommend to business advisors who aspire to serve the rich is to be comfortable with how they feel about money and understand the issues they may have about them.

You need to think back to your first experiences with money, as well as the messages you heard about money from your family as you grew up. Without that “base”, it would be quite challenging to serve as a lawyer for high net worth clients – though there is much more to the psychology of money, which I will discuss in future blogs.

Once you have a strong understanding of your relationship with money, then you can move on to trying to meet the high level of expectations that wealthy clients will have. Indeed, what high net worth customers want does not differ much from their lesser good counterparts, but the stakes are much higher, as is observation.

In short, high net worth customers want:

  • Objective advice
  • Stability of relationships
  • Competence
  • Stability
  • Predictability
  • Responsibility

The ultra rich will also be quite cost conscious — they did not amass wealth without keeping a sharp eye on the bottom line. And, you can never forget that they have a lot of choices when it comes to choosing their business advisors, as they are coveted as clients and talk to each other, so it comes down to good or bad performance quickly takes place.

In addition to overseeing “dollars and cents”, it is also important as a business advisor to high net worth clients to understand the impact that decisions made today have on inheritance and inheritance. You may need to broaden your view of what wealth is and address issues such as openness (or lack thereof), difficult family members, and value transfer.

At the core of any relationship will be trust, as those who have the most to lose should have complete trust in those they choose as business advisors. Five of the most important elements of faith are:

  1. Integrity – having a reputation for honesty
  2. Competence – being technically knowledgeable and able to provide interpretive data
  3. Consistency – showing good judgment in all situations
  4. Loyalty – protecting the interests of customers at all times
  5. Openness – sharing information freely and being comfortable on your skin

One resource I recommend to business advisors who want to increase their chances of securing high net worth clients is “Wealth Families” by Charles Collier. Among its many ways is to learn the importance that rich people attach to human, intellectual, social, and financial capital. Remember, the rich are different, but knowing how to address their needs as a business consultant is the first step toward developing long-term, profitable relationships.


How to Start an Initial Money Offer – Some Questions to Ask Yourself


Many people believe that cryptocurrency is the other frontier in the FinTech world. Issuing an ICO can be a big sign of success for blockchain platforms. However, it must also overcome the major obstacles that currently fragment the industry. Success requires much more than just a solid product or an excellent ICO white paper.

Before embarking on the journey of creating an ICO for your business project, it is imperative that you have a general idea of ​​how to start an Initial Coin Offer in order to stay on track that leads you closer to your goals. your money collection. Check out these important questions to ask yourself before you start an Initial Money Offer:

Are ICO campaigns suitable for any type of business or country?

ICO campaigns can prove to be successful for some businesses or futile for some. A number of startup owners think the ICO is a great tool for getting funding for any project. This allows for quick fundraising plus the avoidance of the expensive procedure of registering an IPO with authoritative agencies. For businesses to thrive in the cryptocurrency industry, the key requirement is value generation for users and investors. Authenticity and transparency are among the basic pillars of the ICO arena and cryptocurrencies.

What should you emphasize before starting an ICO?

The practice of many ICO campaigns shows the protection of investors, the interests of the goal and the topics that suit the interests of the audience. The business owner must be strong-minded and must openly express the audience of his long-term goals and objectives before successfully launching the ICO.

How to include an ICO campaign in your team

From the investor’s point of view, a professional team working on the project is one of the most important factors when contributing to an Initial Currency Bid. Essential It is essential to have a list of all the key team members with their faces plus social media profiles so that any valuable contributor can see the brains behind the project. However, at the same time, you can look for industry professionals and get them on board as project consultants.

What are the important features for ICO?

Good timing and communication are necessary features of the ICO. It can be influential to start your Crowdsale campaign as soon as possible. In many cases, ICOs are limited in time, so time plays a vital role. The most important things to cover are the goals, the conditions of the investor and the team. A more important feature of the Crowdsale campaign is PR. Make sure you stay in touch with your audience before and throughout the ICO campaign.

What should not be the ideal practice when running an ICO?

When dealing with other people’s money you need to make sure you are not breaking any law at every step of the way. Thus, it is highly recommended that you hire the services of an attorney when organizing an ICO campaign. Breaking the law is like losing people’s expectations. This is why it makes sense to update participants to grow your project. Also, keeping in touch with contributors is one of the most important things you can do for your Crowdsale campaign.

Do you have a vision for the future?

Preparing for an initial coin offering involved a strong vision, so it is essential that you think about how you can reshape your future economy through the project cryptocurrency. It is fundamentally essential to harmonize short-term goals by providing a positive trading experience that maximizes the trader’s profit.

Indeed, the above questions would open the eye before you start an ICO. Knowing these important aspects and steps would solve all your questions about how to start an Initial Money Offer effectively. ICO is an interesting funding mechanism and we wish you all the best.